Talkar

Principal Designer

Creating AI-Powered Product & Brand Experiences Through Vision, Storytelling & Design Craftsmanship

Name Eric Talkar
Role Principal Designer @ Square
Location New York, NY
A desk with a monitor showing a product interface wireframe

Work

I design digital products and brand experiences with equal attention to how they work and how they feel. From simplifying a complex interaction to building a distinctive visual identity, I bring clarity, character, and care to the details.

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Info

Always evolving. Each experience shapes how I see, think, and create—as a designer and as a person. I bring that curiosity to every challenge, pairing a broad perspective with the care and precision to carry an idea through.

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Eric Talkar

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Talkar
Talkar

Principal Designer

Product design and creative direction for global brands. A player-coach who stays close to the making—shaping product, brand, and systems from concept through launch.

Name Eric Talkar
Location New York, NY
Email erictalkar@gmail.com
Website erictalkar.com
LinkedIn LinkedIn

Experience

Square

Principal Designer Present

Lead Catalog, Retail, and Inventory. In the first weeks, built a Design Hub in Cursor so designers can showcase work across Block’s brands, and presented it at Design Week. Shipped Scheduled Updates, redesigned option sets and variations in listing, and designed Catalog Cleanup for Managerbot, Square’s AI assistant. Set the vision for a Scheduled framework. Now designing Scheduled Resets, so sellers can schedule item availability, and inventory intake through Managerbot.

Expedia Group

Principal Designer 2025

Designed AI Agent experiences across Hotels.com, Vrbo, and Expedia. Co-led the agent end to end — trip planning, shopping, and support in one journey — debuted by the Chief Product Officer at Explore ’25 and called one of the company’s most polished launches. Directed the Explore ’25 keynote visuals and launch film. Authored the Hotels.com Evolution vision, setting design principles, digital brand expression, and product direction across brands. Led a unified AI visual identity, from legacy characters to a human-centered system, and the guide for how AI shows up across traveler touchpoints. Co-authored the 2025 AI Agent roadmap, ran discovery offsites, and presented the strategy to senior leadership, including the CEO. Mentored designers in weekly critiques and at Traveler Day of Learning.

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